Convince me that you understand my concerns and assure me your services can help me.
• List the services you’re offering me
• Give me links to important pages of your site
• Keep the bullets easy to understand
• I want to scan bullets – keep to the point
• Describe the breadth of your business
Your homepage should give me an overview of what you do and what it means for me. Make your services easy to find and don't cram too much onto the page - keep it easy for me to find what I'm looking for.
"Keep testimonials short, to the point, directly related to the page content and always attributable to the person who said it."
- J. Doe
Give me a reason and an easy method to speak to you.
012 3456 7890
What can you give me
to tempt me to buy from you?
Be confident but not forceful. I need to be sure you can do what you say, but it’s my decision and I don’t want to be pushed into something.
I’ve come to your site because I need help – persuade me that you’re the company that can offer that help. Show to me through your breadth of services that you're the team that can help.